Fyter is a smartphone app and community designed for users to work out in the most efficient way possible while giving to a cherished cause.
Engaging users with augmented reality powered workouts, Fyter’s workouts can be taken anywhere. With a subscription, users can browse from a surplus of boxing-centric activities, including HIIT (high-intensity interval training), cardio, core workouts, full-body, boxing, and many more. Audio and AR widgets guide fighters through their exercise, helping them train their minds and bodies. Graphics are projected onto the screen, acting as targets to give a fun edge to a workout. Additionally, with intelligent bone tracking technology, Fyter will count reps, keep time, and monitor the body’s form, to track and boost progress. These results are then displayed as users view their personal development.
Bringing tech to empower workouts is a growing trend. Peloton is one of the well-known brands that grew in popularity over the lockdowns across various countries during Covid. FightCamp and Punchlab both bring the interactive and health data aspects to boxing, while Hydrow brings a similar concept to indoor rowing.
Fyter also gives its users a reason to work out; 10% of each subscription fee is donated to a cause or charity of their choice. These non-profits include the American Civil Liberties Union, the Spine Bifida Foundation, the American Foundation for Suicide Prevention, the American Society of Prevention of Cruelty to Animals, and many more. The app is also looking to expand its list of partners to fight for even more causes. And with the social aspect of Fyter’s app, users can promote their cause as they compete against friends, family, and other community members for a spot on the leader board.